Before working at Rock Content, I had never had any contact with digital marketing—or so I thought.
At the time, I didn’t fully grasp the extent of digitalmarketing and the amount of work it involves. Just to give you an idea, I used to believe that every marketing team had How to create interactive content even if you don’t know what HTML is a developer on board. Otherwise, how could a company like Apple create
Now, having managed more than 50 interactive content creation projects, I laugh (and kind of cringe) when I think back to that time. You see, I don’t code. I don’t know HTML, and I’m still unsure about what CSS stands for.
The journey from knowing nothing about marketing or code to where I am today was long, but it all started with one question.
Why use interactive content instead of static materials.
When I first started working with content creation, I was quite intimidated by interactive content, and I didn’t really see its purpose. Why invest all this additional effort when static materials can convey the same information?
I have very limited knowledgeeverything Algeria Mobile Number List I do know, I learned here while working as a project manager for Rock Content. So, naturally, it seemed much more straightforward to me not to worry about designing and coding a whole page just to use the same copy we could have used in an.
However, as I learned more and consumed more content, I began to grasp the strategic aspect of interactive content: it’s more like a conversation than a lecture.
When you use static content, you’re merely providing the user with information and hoping they provide some feedback.
No-code solutions for interactive content
t the time, I didn’t fully grasp the extent of digital marketing and the amount of work it involves. Just to give you an idea, I used to believe that every AO Lists marketing team had a developer on board. Otherwise, how
y favorite tool for this is . Yes, I know, I’m I’ve also witnessed the power of this platform time and time again.
As a project manager, one of the most important aspects for me is to build rapport with my customers so I can truly understand their needs. I can tell you there’s no better way to connect with someone than to share experiences with something you don’t know much about, and for me, that’s coding. Most of my customers hate it.
Considering this scenario, here are some of the main advantages I see in Ion.