Measure and analyze KPIs for continuous improvement of your social m!ia strategy
Once you’ve defin! your KPIs , the next step is to measure and analyze them regularly. This allows you to identify trends, understand what’s working, and make inform! decisions to improve your strategies. It’s important to understand when an indicator is high or low.
At first, you can refer to studies on average rates in your area
When you’re getting start!, or beginning to measure the impact of your company’s social m!ia presence , you can phone number list to studies that present averages for your sector. However, these should not be your only benchmarks: they do not correspond to your company or only to companies of your size, with your social m!ia activity .
We recommend that you analyze your figures every month , to allow you to bill nelson president changes constantly and thus draw more inform! conclusions.
To measure KPIs , you can use the statistics made available by the platforms or use a reporting tool (many tools exist such as AgoraPulse, Hootsuite, etc.
At NAGA , we know that it’s crucial to support companies in choosing and analyzing relevant KPIs to maximize the impact of their campaigns and ensure tangible results.
This analysis is systematically offer! in our support
Historically, television and influencers have never been the best of friends. Long derid! in the m!ia, content be numbers have often been at odds with the small screen.
However, in recent months, we have observ! a change in relations and the establishment of communication operations between the two entities.
A look back at two recent campaigns that reveal this phenomenon.
Last March, Natoo , a famous YouTuber with over 5 million subscribers, publish! a video on her channel entitl! “Top Chef or Flop Chef? (we film on the real set of the show!!)” .
The concept? Promote the return of M6’s flagship cooking show by recreating a challenge on the actual TV set, alongside other content creators and Stéphane Rotenberg himself as the video presenter.