The benefits Progress monitoring and evaluation processes. Do some testing Before making your assumptions about your business and brand-building decisions public. It is useful to do some testing using trust people. You can use one of the many services for creating completely customiz surveys, of which Survey Monkey is one of the most professional using this platform, you will have the opportunity to list all the characteristics of your brand , the values and personality of your brand identity, together with perceptions the proposals for your brand. You can also customize your test by entering the characteristics of your target audience and your positioning statement.
An example of optimal strategic
Pizza when it enter the market, in the s, it was the first company to offer the home delivery service , which means that it enter the market assuming a which cover no one. Basing its strength on a unique service such seo expater bangladesh ltd as home delivery. Domino’s Pizza certainly differentiat itself from other companies in the sector of those times in a revolutionary way. But the company rais the bar even higher, sensing that they ne to communicate their results to their customers. Thus, their Value Proposition became their rallying cry “ We deliver hot pizza directly to your home in minutes or less, otherwise the pizza will be free.
Positioning is offer by Domino
Branding-bb-saas-chart Return to index Final thoughts Your brand is something you should work on constantly , at all stages of your company’s life cycle, to respond to market pressures, old and new competition and new technologies. Strategic positioning is what makes you different and unique in your reference AO Lists market it represents an element of distinction that no other company can have, and will offer your brand a competitive advantage. The strategic construction of the brand identity for your BB SaaS company will allow you to access optimal positioning , which will translate into an increase in sales, an ever-increasing customer identification with your brand and your company will advance to the next level.
