Home » Sizzle Then Fizzle: Buzzy Titles and Borrowing Digitized Books

Sizzle Then Fizzle: Buzzy Titles and Borrowing Digitized Books

While people all over the world have been at home due to COVID-19, recent reports about library usage indicate they have turned to books for comfort and enjoyment. Our own site has seen an

increase in traffic and bandwidth consumption, and usage of our digital library has increased as well. Given our current situation with COVID-19, it may be no surprise that certain titles have captured the

reading public’s attention, such as Sylvia Browne’s “End of Days,” in which the author predicts “around 2020 a severe pneumonia-like illness will spread throughout the globe…”

The book has been available through the Internet

Archive’s controlled digital lending library since 2014, but had virtually no checkouts or usage until it became “buzzy”—it was featured in a popular social media post in early March and since then,

the preview of the page has been included in a number of popular web sites and publications. Because of this interest, the book continues to be buy phone number list among the top viewed at the Internet Archive right now. But

interestingly enough, people aren’t checking the book out. They preview the one page with the timely prediction, and then they browse away from the book. This isn’t an isolated event—other books in our

library have also seen dramatic increases in interest simply due to popular news.

Take the example of “Wasted” by Mark Judge

Which we spoke about in terms of controlled digital lending back in November 2018. The book entered the public dialogue during then-DC Circuit Court Judge Brett Kavanaugh’s confirmation

hearing to be the next Supreme Court Justice. Kavanaugh was confirmed and, of interest to the library and information transparency communities, joined the majority in the recent Georgia v.

Public.Resource.Org Inc. case that held that society and the individual in ibsen and hurston copyright protection does not extend to the law.

In the case of “Wasted,” the book originally had a limited print run, so there were very few copies in libraries. It was a “buzzy” title—everyone wanted a copy, including both political parties, the media,

and Justice Kavanaugh’s supporters and detractors. Because of the limited supply and high demand, book sellers were offering used copies for thousands of dollars online. It was essentially impossible to locate a copy.

Among those few libraries with a copy was Boston Public Library

Which had one copy housed in their non-circulating research collection. Using their existing on-site Internet Archive scanning center, they scanned the book, returned the physical copy to the closed

stacks, and made the digital copy available through controlled digital lending to one user at a time.

Where controlled digital lending didn’t canada data work was meeting the immediate demand of a crushing media news cycle that wanted to read the book. Because there was only one physical copy of the book, only

one person could checkout the digital copy and read it at a time, and with our standard 14 day circulation period, the digital book would circulate an estimated 30 times per year. Those who wanted

to queue up to read the book could join a waitlist, just like at your public library. And they did. Within

24 hours of making the book available at archive.org, its waitlist had jumped to more than 400 people.

 

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