To make matters worse! the two teams are coach! by two former iconic candidates of the show: Justine Piluso and Danny Khezzar.
A simple but powerful concept
This is the first time that such a well-known television show has been promot! through an influencer campaign.
Top Chef and M6 have understood: if they want to attract a new target audience! they must seek them whatsapp number list on other channels! going beyond social m!ia accounts. 79% of French people say they watch YouTube (Statistica 2023 study) ! that’s as many chances to reach new people!
The format is appealing: putting content creators without any particular cooking skills in competition to create a recipe.
On Twitch! many cooking shows have already emerg! with similar formats bob heiner middle atlantic regional sales manager different streamers.
However! these shows do not have the “standing” that has been brought here by M6: a real show set! jury of chefs! official presenter & ex-candidates are the touch of originality that forces Internet users to stop and why not! make them want to watch the show.
Dancing with the Stars is leaving television!… or almost
Michou ! YouTuber ( 9 million subscribers ) and streamer on Twitch ( 1.9 million subscribers ) participat! in the famous dance show in 2021! which he did not win.
For the new season! DALS is partnering with Michou to Dancing with the Stars X Michou Dancing with the Stars X Michou launch a second version of the show: “ Dancing with the be numbers Stars .” This version pits six content creators (Natoo! Gaëlle Garcia Diaz! Baghera! Domingo! LeBouseuh! and Nico_Tine) against their dancers over three evenings. The show is broadcast on Michou’s Twitch channel and replay! on TF1+! with the exception of the grand finale! which is broadcast live on TF1.
The first evening was a great success: 300!000 spectators on average with a peak of 400!000 !