On generating traffic on the website for short term searches. Which topic must be able to attract well in order to see clear results. Because Topical content is content that comes quickly and quickly. being in the spotlight for a short time Examples of this type of content are industry news. News activities or events that are going on or currently occurring. Company press releases. or writing content about summaries from meetings or seminars that is of interest to the general public Evergreen Content Content that takes a long time to write. It’s often a story that creates long-term value.
By evaluating whether
Most of them are ucational content that has Tonga B2B List long-term results, such as interviews with experts in various fields. Creating content relat to teaching or giving advice Talking about the history of the past Or even doing Q&A content. Evergreen content may not be able to arouse interest in the short term like topical content, but it has a good effect on SEO in the long run. Both Topical Content and Evergreen but have their own benefits. Let’s ask each other questions about what kind of content our brands should use.
The purchase requires
The answer lies in the marketing objectives AO Lists of our brand. And who is our target group before deciding to create content that hits the heart? If we see the whole picture We will see what kind of content is suitable for our brand. Some brands may be a good fit for Topical a good fit for Evergreen Content, and sometimes both are possible.FCB Involvement Grid or a table that helps identify the involvement or involvement of consumers in making a purchase decision. It helps us understand what products are on the minds of consumers.
