8 tips for an entrepreneur’s Instagram marketing With these tips, both your followers and you will get the most out of your Instagram activity! 1. Add information about your company to your profile and a link to its website This was already covered in the “Using Instagram” section; you should definitely add an introductory text about yourself and/or your business to your profile information, i.e. “bio”.
What your activities are all about! For example,
If you are a photographer, mention in your bio what kind of pictures you take and in which email list areas you shoot. However, you have to be concise here, because a very long text does not fit in the bio. It is also worth adding your own websites to it, if you have such; in this way, Instagram users who are interested in your profile can easily click on them and thereby get more information about your business activities. 2. Think about what kind of content serves your followers On Instagram, you can easily increase your recognition and increase the engagement of your customers. However, it is worth spending time planning the content and thinking about how you would get the attention of your followers and what kind of publications would be useful for them. You should publish other types of content besides just product images.
If you have a bakery, for example,
It might not be worth publishing pictures and videos only of finished baked goods. Anyway, don’t flood your AO Lists feed with posts completely unplanned; instead, think about what you want to offer your audience and how they can get the most out of your Instagram activity. In addition to product and service images, you can, for example, share tips from your field. For example, if you are an entrepreneur in the sports industry, exercise videos and training tips are of course a good idea.
