Which affects buyers at

Content is a King, creating content nes to respond to what consumers want to know. something that can solve problems for consumers which must come up with a design that is appropriate and beautiful And another thing that is equally important is what format or type of content will we produce in the digital age that is suitable for the content we have? The type of content depends on the nes of the target audience in each stage of the buyer’s journey. stages in the buyer’s journey, namely the awareness stage of consideration.

It is one of the content

Consideration Stage) and the decision Lithuania B2B List stage (Decision Stage), but before determining the content format in each stage We should consider and define the characteristics of the buyer (Persona) clearly who they are and what their personality is. What are you interest in? What is your goal in life? at are the challenges? Including how is the mia exposure channel? It will allow us to design content and the form of digital content effectively. And can also know the proximity to buy products We call this process Content Mapping. Awareness Stage Blog poststhrough your website. And even if there is SEO in parallel, it will make our blog more known and reach more target groups.

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Formats that are shar

Building blocks is a form of digital. Content AO Lists that can create cribility in the online world as well which companies should give priority to Infographics A combination of content and graphics in various formats to make our content interesting, readable, engaging and one of the most shar formats. Create opportunities for our brand to be known on social mia. Short videos Making short videos introducing products or services. That combines a uniquely beautiful layout and iting through the YouTube channel.

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