In the contents that we want to measure. Accepting invitations to attend events or events Define a clear target group and view feback from customers. Gathering information about the target audience. It allows us to provide content that is clearly appropriate and useful for age, gender, interests, income, ucation, which information can be obtain both from our own in-house surveys. And in another case, if we already have a website or social mia, we will have information of website visitors and social mia followers.
They may look for
By collecting audience information through Nicaragua B2B List Google Web Analytics, Social Mia Analytics, including people who subscribe to our website. or even collecting information from customer feback whether they have feelings or have questions about the content that we write which will allow us to see both interest customer requirements and may see the problems encounter Then use all the information to create a Buyers Persona. Or a fictional character for our target group that they have any problems What are you interest in? What is your goal in lifehat are the motivations? what is the ne.
Which communication channels
What challenges lie ahead? What are the AO Lists channels for receiving news and information?hat is your favorite type of content to read? It will allow us to create suitable content and reach the real nes of our customers. Choose the content format you want. There are many types of content. Each type has a different purpose of style and communication. creat from the basis of the organization’s marketing objectives. By content format, there is a tool call Content Matrix that helps us to choose the right content format. In Content Matrix, it describes the content format that is divid into types, namely, ucational.
