Content the battle won Therefore, content strategy must come from clear marketing objectives. What is the most important and which one is not necessary will be able to choose to make content correctly and appropriately, for example goal to increase sales The goal is to generate traffic to the website. He goal is to create awareness in the business. The goal of SEO is to be on the first page of Google. The goal is to ruce marketing expenditures. Goals for building Social Engagement Set clear indicators or KPIs. Every content creation should be measurable.
Who Subscribe to receive
Because it will help us adjust the strategy Cuba B2B List correctly. and do not waste the budget in vain The indicators should be number, for example: Achieve target sales within month, within a quarter, or within year. Ncrease the number of subscriptions through the website by people in month. Increase the number of people who press to subscribe to receive news emails , in month Increase people to visit the content that we make through the website people in month. crease your Google search rankings on the first page. Increase the number of likes, shares, and comments in the contents that we want to measure.
Some groups may only
Accepting invitations to attend events AO Lists or events Define a clear target group and view feback from customers. Gathering information about the target audience. It allows us to provide content that is clearly appropriate and useful for age, gender, interest, income, ucation, which information can be obtain both from our own in-house surveys. And in another case, if we already have a website or social mia, we will have data of website visitors and social mia followers by collecting audience data through Google Web Analytics.
