Have always been the distinctive features of esselunga. Which since the opening of a single american-style point of sale in milan in the over time in the 60s it became a giant with over 7 billion in turnover . Almost 23 thousand employees . And 5.6 million loyalty cards (fidaty) […]
Monthly Archives: October 2023
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Esselunga. The digital flyer to offer increasingly target offers home digital 4marketing advertising share this article insert in the doveconviene app. It allows the customer to find the best promotions in a geolocaliz manner and. In the future. To convey more useful and personaliz messages to customers. «through loyalty cards […]
I.E. The light emitt by the screen: if the space is full of natural light. For example a shop window. A strong brightness is necessary. The use of better information which also involves better communication Otherwise it does not you will be able to view it correctly. Another fundamental parameter […]
In shop windows. On the streets. In points of sale: screens are multiplying. In the most disparate forms. To communicate and entertain customers. Digital signage is a powerful marketing tool. Now accessible even to small retailers publish on 23 feb 2018 what is digital signage today? The answer is before […]
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Index of contents Social buttons Access Product With Asap The Secret Theme you have the possibility of including social buttons in your content without having to install heavy plugins that overload your website with dozens of lines of code. In addition, you can choose the location and which social networks […]
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The Digital Services Act (DSA) has overcome the last hurdle as it has been definitively approved by the European Union . Following the approval of the European Parliament last July, the European Council has now ratified this regulation that addresses the security of electronic commerce. This update is the first […]
BMW chooses has chosen iProspect, Dentsu ‘s specialist marketing and performance agency , as its European offline media planning and buying agency. The account, which covers the BMW and Mini brands , is worth $140 million in sales across Europe. iProspect thus consolidates offline media planning and buying in 24 […]
